Audio advertisements delivered by Exaget can be targeted, measured and tracked. Therefore, instead of charging for advertisements at a standard low rate based on the size of the total audience, broadcasters using Exaget can charge based on cost per thousand impressions (CPTs) — a digital technique that yields a high return on investment and therefore commands a premium rate.
Increase Cost Per Advertisement
Audio advertisements delivered by Exaget can be targeted, measured and tracked. Therefore, instead of charging for advertisements at a standard low rate based on the size of the total audience, broadcasters using Exaget can charge based on cost per thousand impressions (CPTs) — a digital technique that yields a high return on investment and therefore commands a premium rate.