RAJAR announced 47.7 million adults or 90% of the adult (15+) UK population tuned in to their selected radio stations in the third Quarter of 2013. This is up by approximately 1 million adults on the same quarter of the previous year (Q3, 2012). The total average number of weekly hours listened to radio for this Quarter is 1.03 Billion.
“The death of radio has been foretold pretty much since its invention,” Seth Lind explains. “Especially since the invention of television. Why would you listen to radio since the invention of television? One of the main answers to that is you can do other things while you’re listening to radio.
Mark caro answers The question on Justin Roberts’ lips which summed up the angst of an ever-anxious music world: “Why would anyone want to purchase a record ever again if you can just listen to it for free?”
Here’s this week’s round up:
RAJAR releases its data for Q3,2013. 24% of adults – Have ever listened to radio via their mobile phone, up 38% Year on Year. 41% of 15-24 year old – Have ever listened to radio via their mobile phone, up 22% Year on Year.
“Radio is pretty flat, but digital is growing, so I wouldn’t be surprised if, in a couple of years, it’s even. But I’ve honestly been surprised at how durable radio has been.”
“Right now we don’t have enough revenue coming into the system to show up as real money for the artists, and artists are concerned,” Friedman said. “Today it’s producing crumbs for artists and songwriters. Whether those crumbs will add up to bread in the future is the question.”
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